top of page
Ideas


Heurística Lab
2 min read
Experimental validation: How to decrease gender differences in self-evaluation and confidence in the future?
We measured the effect of 3 interventions to decrease the gap between women's and men's self-evaluations and confidence in the future.


Heurística Lab
3 min read
Project 360: How to strengthen gender equity in 10 Colombian organizations?
We identify and solve the barriers that impede the access and permanence of women to leadership positions in Colombia.


Heurística Lab
2 min read
Project 360: How to overcome barriers to the use of digital banking services?
We conducted research on barriers and enablers to the adoption of digital banking services, and designed solutions.


Heurística Lab
2 min read
Behavioral Research & Design: How to develop public policies to improve child development at a distance?
We optimized the communication of the Cuna Más National Program (PNCM) to promote the development of children under 36 months of age.

![The Little Jab Book of Injections [English and Spanish version]](https://static.wixstatic.com/media/1b6610_6ec56b55ca0141b3bc0a5df620aa93f9~mv2.jpg/v1/fill/w_292,h_219,fp_0.50_0.50,q_90,enc_auto/1b6610_6ec56b55ca0141b3bc0a5df620aa93f9~mv2.webp)
Heurística Lab
1 min read
The Little Jab Book of Injections [English and Spanish version]
Translation of "The Little Jab Book", on strategies to encourage vaccination against COVID-19.

Heurística Lab
2 min read
Our book: The Science of Persuasion. A practical guide
Scientifically backed tactics to perfect your professional and personal communication and persuasion skills.
bottom of page